The key to media relations is relationships - relationships you build one at a time with the media. Today most of you use email, Excel, Microsoft Word - and other basic software to help with your media relations. However these tools do not give you a way to organize and manage information - all from a single place. Without organizing your information - and having easy access to every detail about the relationship and the tools you use to build that relationship - you are left to settle for mediocre results.
CharityRelations.com is a web based application with a single mission - to help charitable organizations build, manage and leverage relationships with the media - effectively and efficiently. It works for a single person communications team to organizations that work with external consultants or with large teams.
|